Kitchen Benchtops

Kiwi Benchtops

Kiwibenchtops is a famous benchtop provider in Auckland ,New Zealand. They provide the best kitchen tops in Auckland which makes kitchen look extremely beautiful. KiwiBenchtops is the first choice of anyone looking for kitchen tops and other products.



Overview

Kiwi Benchtops approached to us for a user-friendly and easy to browse navigation website.  At the same time, they wanted SEO services and digital marketing from us.

Phase 1

Website Design

GlobalInfo designed their website with user-friendly navigation, responsive website which adjust the user experience based on the users’ screen size and orientation. 

 

 

Before

After

Phase 2

Local SEO

Before SEO

In the beginning of the campaign, Kiwibenchtops was not found in the top SERP’s of google anywhere below 100. There is a great demand for benchtops across New Zealand. its home or businesses in New Zealand, the competition to bring this website on top for high volume keywords was a challenging task.

Challenges

  • To bring the website on top SERP for high volume keywords.
  • To reduce the bounce rate.
  • To increase the page speed.
  • To increase the organic traffic.
  • And also Implementing a perfect structured data markup for rich snippets.

 

Google Keyword Ranking

S.No

Keyword

Before SEO

After SEO

1.

Kitchen benchtops in west auckland

Not in 100

#1

2

stone benchtops in west auckland

Not in 100

#1

3

granite benchtops auckland

Not in 100

#10

4

best kitchen tops in auckland

Not in 100

#4

5

best kitchen benchtops in auckland

Not in 100

#1

6

affordable kitchen tops in auckland

Not in 100

#1

7

engineered stone benchtops in auckland

Not in 100

#3

8

kitchen countertops in auckland

Not in 100

#2

9

laminate benchtops in auckland

Not in 100

#6

10

marble benchtops in auckland

Not in 100

#8

11

affordable benchtops

Not in 100

#5

12

affordable benchtops in auckland

Not in 100

#3

13

best benchtops in auckland

Not in 100

#1

14

kitchen countertops auckland

Not in 100

#1

15

countertops auckland

Not in 100

#3

16

laminate kitchen tops auckland

Not in 100

#6

17

affordable granite tops auckland

Not in 100

#4

18

quality benchtops in auckland

Not in 100

#8

19

quality kitchen tops in auckland

Not in 100

#1

20

marble kitchen bench tops in auckland

Not in 100

#10

21

quartz countertops in auckland

Not in 100

#10

22

best granite benchtops in auckland

Not in 100

#6

23

best countertops in auckland

Not in 100

#1

24

affordable granite countertops in auckland

Not in 100

#2

25

best laminate benchtops in auckland

Not in 100

#2

26

best engineered stone benchtops in auckland

Not in 100

#1



Google Analytics Report

We can very clearly see in the below pie chart that there is a dramatic change in the users through organic search. Organic search is nothing but the traffic driven to our website because of Search engine optimisation. Nearly 74.6% traffic is organic.

As the client wanted only SEO, traffic coming from social media is very low.

kiwibechtops case study

Result

We began our efforts in January 2019 with comprehensive SEO research and planning, including a technical audit, keyword research, content strategy, blog writing and link research. Within six months,not only did Google Organic traffic, orders, revenue began to increase, but our main challenge to increase the impressions was also generating impressive results. Client was fully satisfied and was very happy with 27 keywords on top SERP.